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Cargo is a revenue orchestration platform that allows you to build your own applications on top of your data warehouse. It is designed for go-to-market teams who want to leverage their data to optimize their sales and marketing efforts. In this blog post, we will introduce you to some of the features and benefits of using Cargo.
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Cargo connects to your data warehouse and lets you access and manipulate your data through pre-built templates. These templates are agnostic by design, but opinionated by use-case. For example, you can use Cargo to:

- Motivate users to purchase more by identifying cross-sell and upsell opportunities among your customers.
- Build your own lead and account scoring system that fits your own rules and criteria.
- Create custom dashboards and reports that track your key metrics and goals.

Cargo also integrates with your existing tools and workflows, such as Google Workspace, Slack, Salesforce, HubSpot, etc. You can use Cargo to automate tasks, send notifications, trigger actions, and sync data across your tech stack.

Cargo is currently in beta and you can join the waitlist to try it before it’s publicly available. By using Cargo, you can unleash the full potential of your data and build revenue applications that suit your specific needs and challenges.

  • It allows you to build your own revenue applications on top of your data warehouse without coding.
  • It offers pre-built templates for various use cases such as customer engagement, sales automation, lead scoring, etc.
  • It connects all your tech stack and makes disparate data work together .
  • It leverages AI to help you write sales emails, follow ups, google ads copy, blog posts, etc.
  • It is trusted by some well-known companies such as Spendesk, Coverflex, Census, etc.
  • It is still in beta and not publicly available yet.
  • It may require some technical knowledge to set up and integrate with your data warehouse and other tools.
  • It may not support all the data sources and platforms that you need.
  • It may have some limitations or bugs in its features and functionalities.
  • It may face competition from other similar platforms or tools in the market.

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